At Epic Tree, we're passionate about creating digital experiences that are tailored to your business and your users. We specialize in UX research, UX design, and UI design services for mobile apps, responsive websites, and other digital design-related products. Our team also offers development services to ensure that the final product meets your expectations.
01
UX Research: Problem Explorer
UX (User Experience) research is an exciting and dynamic process that involves gathering and analyzing data to create digital products and services that meet users' needs and expectations. By understanding users' behaviors, goals, attitudes, and pain points, we can create products that are intuitive, easy to use, and enjoyable for users. We offer various methodologies, including:
Workshop
Design workshops are collaborative sessions that bring together stakeholders, designers, and users to generate ideas and solve problems related to design projects. During a workshop, participants engage in various activities, such as brainstorming, sketching, and prototyping, to explore and refine design concepts. Workshops can take different forms and lengths, depending on the project and goals. One example is the Design Sprint, which helps teams validate ideas, prototype solutions, and test assumptions with users.
Competitor Research
Competitor research involves analyzing the digital products and services offered by competitors in the same market. By understanding their business models, strengths, weaknesses, and unique selling points, we can identify opportunities to differentiate our products and create a better user experience. This can include analyzing the user interfaces, features, and functionalities of competitor products.
User Interview
We offer user interviews to collect first-hand information, which can be conducted one-on-one or as a focus group. Through these interviews, we can dive deep into the thoughts of the target user and understand their common values in life. This helps us design an experience that provides better value compared to our competitors.
Usability Test
Usability testing involves testing the usability of a digital product or service with real users. By observing users as they interact with the product or service, we can identify usability issues, areas for improvement, and opportunities to enhance the user experience. This helps ensure that the final product is intuitive, easy to use, and enjoyable for users, ultimately leading to higher user engagement and product success.
02
UX Design: Create Smoothness Experience
After conducting UX research, we can create user stories which provide a high-level description of a feature or functionality from the perspective of the user. User stories help define the user's needs and the problem that the feature is solving. Based on the user story, a high-level solution can be provided to help users solve their problems and achieve their goals in a smooth and effective way.
User Story
After conducting UX research, we can create user stories which provide a high-level description of a feature or functionality from the perspective of the user. User stories help define the user's needs and the problem that the feature is solving. Based on the user story, a high-level solution can be provided to help users solve their problems and achieve their goals in a smooth and effective way.
Mockup
A mockup is a static, high-fidelity representation of a design concept. It provides a visual representation of the final product and allows us to discuss the look and feel of the design, as well as the direction being given to the user.
Wireframe
Wireframe is a simple, low-fidelity representation of a design concept. It provides a basic outline of the structure and layout of a digital product, including the placement of content, features, and functionalities based on user stories. Wireframes enable quick iteration and testing of different layouts and approaches, ensuring that the final product is intuitive, easy to use, and enjoyable for users.
03
UI Design: Create Stunning Layout
UI design is like the superhero that makes digital products look and feel amazing. It's all about creating the buttons, menus, and other interactive elements that make people go "wow"! The ultimate goal is to make everything look cool and easy to use, so people can get what they want without breaking a sweat.
Design System
A Design System is a powerful tool that goes beyond a mere collection of colors, typography, and components. Its primary goal is to ensure consistency in design principles throughout the entire website or mobile application, creating a cohesive and dynamic user experience that adapts to different user flows and needs.
Layout Design
Once the design direction and wireframe are confirmed, the next step is to create a pixel-perfect and high-fidelity layout. This should include all the main user flows and edge cases to ensure that the performance of the digital product is always good. By doing so, users will trust and love this digital product more and more.
Code-Based Prototype
All layout designs by Epic Tree take code limitations into consideration. Even if you do not choose to use our development service, we can still provide a code-based prototype to demonstrate the ideal responsive layout and interaction. This will allow your development teams to better understand how to create high-quality output, which may not be fully demonstrated through the layout design alone.
Don't be shy! As long as you take the first step, your ideas have a chance to become a reality in the professional world!
No one knows what’s a good idea or a bad idea until you try it.
Marc Randolph